GoldieBlox

GoldieBlox and the Parade Float (Ages 4+)

  • Sale
  • Regular price $19.99


Create a parade float - and a future female engineer.

This is an activity book and building set featuring Goldie and her friends. Goldie's friends Ruby and Katinka compete in a princess pageant with the hopes of riding in the town parade. When Katinka loses the crown, Ruby and Goldie build something great together, teaching their friends that creativity and friendship are more important than any pageant.

  • Oppenheim Toy Portfolio Best Toy Award - Gold Seal
  • A book series plus construction set introducing Ruby, Goldie's best friend and princess-turned-engineer. 
  • Builds spatial skills, engineering principles, and confidence in problem-solving.
  • Comes equipped with 9 design ideas, a DIY project, and unlimited building possibilities. 
  • Compatible with all other GoldieBlox toys.
  • Is awesome.

INCLUDES: Storybook, 3 animal figurines, 7 wheels, 6 blocks, 9 short axles, 4 long axles, 4 spacers, 1 band, 1 ribbon, 9 design ideas. With all these small pieces, this is for ages: 4-9.

About the Maker

GoldieBlox is the award-winning children’s multimedia company disrupting the pink aisle in toy stores globally and challenging gender stereotypes with the world’s first girl engineer character. Through the integration of storytelling and STEM (Science, Technology, Engineering and Math) principles, GoldieBlox creates toys, books, apps, videos, animation and merchandise; the tools that empower girls to build their confidence, dreams and ultimately, their futures.

Since its founding in 2012, GoldieBlox has been recognized as a leader in children’s entertainment and has reached billions of consumers through TV, radio and digital as the first start-up with a Super Bowl commercial and a float in the Macy’s Thanksgiving Day Parade. In 2014, Fast Company named GoldieBlox to its list of Most Innovative Companies, and GoldieBlox was recognized with The Toy Industry Association’s Toy of the Year and Apple's iOS App of the Year awards. In 2015, GoldieBlox won Parents Magazine’s Toy of the Year and founder, Debbie Sterling, was inducted by President Obama as a Presidential Ambassador for Global Entrepreneurship, honored by the National Retail Foundation as one of 25 “People Shaping Retail’s Future,” and by the National Women’s History Museum with a “Living Legacy” Award for her work inspiring girls.